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TreeChat · Social platform · Concept to launch

A social network where your audience pays you, not the algorithm

TreeChat is a social network built on a simple premise: no algorithmic gatekeeping, value flows directly between people through micropayment tips, and every post is timestamped on chain. We designed and built the whole platform from concept to final implementation.

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TreeChat, A social network where your audience pays you, not the algorithm
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Client
TreeChat
Engagement
treechat.app
Our role
Concept, design & full-stack build
Timeline
Concept to launch

On chain

every post timestamped

Micropayments

tip directly, no middleman

No algorithm

a chronological, uncensored feed

Brand & conceptProduct designFull-stack developmentMicropaymentsNext.jsTypeScriptBSV

What it is

A social platform, communities, profiles, threaded posts, direct messages, and notifications, where the feed is chronological rather than algorithmically ranked, and value moves between people as Bitcoin micropayment tips. Posts are timestamped on chain, so the record is permanent and verifiable rather than subject to silent moderation.

The challenge

Mainstream social platforms decide what you see, monetise your attention, and can quietly erase content. We set out to build the opposite: a network where the timeline is honest, creators are paid directly by their audience, and the record is permanent.

What we did

We designed and built the full product, a home feed, topic communities, threaded posts with tipping, profiles, direct messages, notifications that surface tips and referrals, and a built-in wallet with on-chain transaction history. A referral system rewards members for growing the network.

How we worked

Concept to final implementation, brand, product and UX design, the design system, and the full-stack build, with Bitcoin micropayments and on-chain timestamping wired into the core experience.

Outcome

  • A familiar, fast social experience with on-chain permanence underneath.
  • Direct creator monetisation through micropayment tips, with no platform cut on the value between people.
  • Communities, messaging, wallet, and notifications in one coherent product.

Next project

Finn.no, One design system across 12 marketplaces

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